The Paddy Festival

Illustrated music festival identity and creative direction.

2022

Shipped
The Paddy Festival illustrated identity
The Paddy Festival illustrated identity
Role
Creative Director

A festival identity built to feel local, loud, and immediately recognizable.

The system leaned on illustration, cultural cues, and energetic composition so the festival could work across posters, social posts, and stage-facing material.

The Paddy Festival artwork